Monday, December 1, 2014
Social Media Training in Singapore
As the Singapore economy slows, businesses will be increasingly stressed to do more with less. One of the biggest mistake a business owner can make is to cut advertising and promotional costs. Sales brings cash and without cash it is a matter of time before a business will close.
Fortunately, we are now living in the digital world. As long as a business has access to the internet (which incidentally is extremely affordable in Singapore) and has the know-how, advertising and promoting a business is practically free.
Similar to traditional media, the objectives of a company's social media strategy is to raise awareness and create demand. Depending on the market segment the business is targeting, different social media platforms are critical.
At CW Fong & Associates, we help businesses identify and train business owners on the most suitable platform to build their businesses. We also leverage on our existing 'owned' media to help jump start our clients' social media campaigns.
For more information on our social media training programmes, email anna[a]cwfongandassociates.com. Your success is our success. What separates us from other training consultants is that we walk the talk. We are social media business owners first and trainers/coach second.
The only constant in social media marketing is that it is constantly evolving. As marketers continually try to beat Facebook's and Goo...
In Jun 11, Kentucky Fried Chicken (KFC) Malaysia was faced with a potential social media crisis when videos of food tampering by their kit...
Social Media Marketing: Developing Viral Content Creating viral content is the goal of every social media marketer. Not because it fee...
At the invitation of the President of the Institute of Public Relations Singapore (IPRS), I recently had the privilege to share my thoughts...