Saturday, July 26, 2014

Asia Student Leadership Conference: Young Minds Solve Problems of the Future

SG Social Media Guru is pleased to be the PR consultant for Singapore Youth Ambassadors' Asia Student Leadership Conference (ASLC).
Press Release

Young Minds Solve the Problems of the Future
Singapore, Friday, 25 July 2014 – “Education is the most powerful weapon which you can use to change the world,” quoting Nelson Mandela. The future lies in the hands of our youths today.

The Singapore Youth Ambassadors (SYA) is organising the Asia Student Leadership Conference (ASLC) from 3rd to 7th August 2014. ASLC is an annual leadership programme for students from all over Asia. Participants will learn to understand the importance and the potential in effective leadership and be inspired to make a change back in their own country. SYA believes that education will transform lives and change the world and that the youths of today can bring about solutions to the problems of tomorrow.

In this year’s programme, an expected 200 participants from Indonesia, Vietnam, China, Myanmar, Laos, Thailand, Hong Kong, Brunei and Singapore will develop action plans to the problems of “education”, “social activism”, “financial habits”, and “social media”. The conference will include workshops and outdoor activities which will provide students with the opportunities to hone their leadership skills. It also aims at teaching students how to be a global citizen by giving back to society. Speakers at the event include Ms Ng Ling Ling, Managing Director of Community Chest, Mr. Sazali Abdul Wahid, Yayasan MENDAKI Director of Community Development and Mr Shareef Bin Abdul Jaffar, Asst. Secretary-General of MDIS.

About SYA

The SYA, formed by a team of passionate volunteers who have been involved in community work for more than twelve years, aims to help youths make a difference. It also hopes to enrich the lives of the Youths who participate. All SYA programmes are led by youths for other youths, in terms of the planning, organising and execution. The SYA does not belong to any individual organisation, but to every youth who believes that education is for all, regardless of your station in life. The SYA emphasizes the spirit of excellence, responsibility of actions, moral righteousness, team spirit, positivity towards living and most importantly – service to mankind.

Media Contact
Ms Mia Markos

Tuesday, July 15, 2014

How to Run a Successful Facebook Competition

SG Social Media Guru is pleased to showcase the successful run of a Facebook Competition for our client Everything Teens Singapore.
Starting with a Fan base of only 28 fans, SG Social Media Guru successfully ran a competition to (a) raise awareness for a concert; and (b) to drive ticket sales. At the end of the 2 week campaign, the Facebook results are as follows:
215 likes on the post
2,338 people reached
20+ entries
538 likes for top entry (with the second garnering 502 likes)
The secret to how we successfully assisted our client was in the use of a supporting Twitter campaign while leveraging of an established pool of blogs owned and managed by SG Social Media Guru. Effective Social Media campaigns are usually catch-22s ie. how do you build fans when you have no fans.
The solution? Use a combination of platforms to "feed" your Facebook page. While it sounds simple, unfortunately, many community managers forget to do this.
If you need help with your social media campaign, email us (Justin[a] for a no-obligation discussion. SG Social Media Guru owns and manages a pool of social media platform that has an average monthly reach to approximately 250,000 Singaporeans. So if you need a kick-start to your social media campaigns, we can help!



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