Friday, October 11, 2013

Social Media Skills Workshop Singapore

CWFA was engaged by OnePeople.SG to conduct a workshop on Social Media Skills for members of the Inter-Racial and Religious Confidence Circle (IRCC) on 14 Sep 2013.  This is a follow-up workshop to an earlier series of workshops aimed at enabling the grassroots leaders with the knowledge to establish and maintain a social media presence.

The 14 Sep 2013 media skills workshop focused on teaching participants how to use the Social Media Trinity (Facebook, Twitter and Blogger) to drive traffic and how to conduct a target audience analysis to determine the "correct" content-mix.  Most importantly, participants learned how to leverage on the strengths of each platform.

Arjan Primalani of the Tanjong Pagar IRCC commented that he would attend the second run so as to keep himself updated and to better under how to use social media platforms more effectively.

Article extracted from OnePeople's website.

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