Wednesday, June 20, 2012

Book Launch: Social Media Survival Guide for Organizations in Singapore

With Minister of State for Trade and Industry, Mr Teo Ser Luck at the InfoCommUnity Convention 2012 held on 21 May 2012. The photo represents the day's panelists as well as those who had co-authored the book "Social Media Survival Guide for Organizations in Singapore."

CW Fong & Associates' Principal Consultant is on the extreme left of the photo
Cover of the Social Media Survival Guide for Organizations in Singapore


Table of Contents

Chapter 1: DQO - Digital Quotient for Organizations ................................. 11
CASE STUDY: Project One More Thing ................................................... 24
Chapter 2: Social Media and the Law in Singapore .................................... 29
Chapter 3: Social Media and Crisis Management ....................................... 35
SCAER Tool ................................................................................... 40
Chapter 4: SEO - Search Engine Optimization .......................................... 44


For purchase enquiry, please contact justin@cwfongandassociates.com or philip@gridmms.com.

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