Thursday, April 5, 2012

Crisis Communications Humour: A strong case for Monitoring Social Media

This is a joke a client and I shared earlier today while discussing the importance of monitoring social media.

If Osama had been monitoring social media, he might still be alive today ...

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SMRT - A Case Study of Failed Crisis Communications

These past few months have been challenging for SMRT to say the least. From daily train disruptions to the flooding of the MRT tunnel to t...